01 / challenge
Bring an unusual stay to life online
Baffin Cabins is a family business built around floating cabins, guided fishing, and weekends on a remote stretch of the South Texas coast. The digital experience has to answer practical trip questions while still conveying how special it feels to wake up already in the bay.
02 / approach
Grow the system with the business
What began as a website has expanded across years into booking support, payment and gift-certificate workflows, customer communication, and internal tools. Each piece is chosen around how the family actually runs the business—not around adding technology for its own sake.
03 / outcome
A clearer path from curiosity to the water
The current site gives cabins, packages, availability, pricing, galleries, and planning details a coherent home. It remains a living platform: reliable enough for day-to-day operations and flexible enough for the next idea the family wants to try.
Project views
A closer look at Baffin Cabins.
A floating cabin at sunset on Baffin Bay—the setting the website helps guests understand and plan around.